training that helps dogs cope with real life

Relationship led, force free dog training for dogs who find everyday life hard and people who are tired of quick fixes and being told they are doing it wrong.

what we do

Puppies

Group classes

1:1 support


gundog

Group classes

1:1 support


pet dogs

Group classes

1:1 support


Hi, I’m Sam. Based in the occasionally muddy Cam, Gloucestershire, GL11, I help dogs and humans work together without losing their minds. No flashy nonsense or magic solutions. Just clear training, good laughs, and more biscuits than anyone admits to.

I’ve worked with all sorts. From rehomed dogs in kennels to raising Guide Dog pups. But it was Lucy, my Kelpie x Collie tornado, who really taught me how to train. She turned my world upside down in the best possible way and dragged me into modern, enrichment-based training that actually works.

I've picked up proper knowledge from Helen Phillips at Clicker Gundog, and now run Ricochet: practical dog training for real life. Think scent work, gundog games, day training, and helping dogs figure out how to fit into the human world (and vice versa).

Currently sharing my life are Callisto, my Working Cocker, Cassidy the Cockapoo and Drift, my working line Vizsla. They all keep me sharp, muddy, and well-practised in the art of biscuit bribery.

Qualifications matter as does CPD and I’m collecting plenty. Not for the showy letters, but because dog training should be ethical, effective and rooted in proper education. I follow force-free, evidence-based methods. No fear, no pain, no outdated nonsense.

shortcuts

How I Train

More about my training methods

YouTube Channel

Drift and I have a YouTube channel that follows our journey from the day she came home.

Blog

Blogs about dog training, life and all the messy bits in between

Past Project

The Atlas Project

A bold reimagining of a timeless brand.

  • "Creative, reliable, and genuinely passionate about what they do."

    Former Customer

  • "A professional team that delivers on their promises."

    Former Customer

  • "Their attention to detail and commitment to quality truly stood out. We’ve already recommended them to others."

    Former Customer

Let’s Work Together

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